Stories and Strategy

Define and establish your story to attract the right opportunities.

Experience the confidence in knowing your story and how to use it.

Kerri Twigg and Cate Friesen, with their signature hands-on approach, will give you the tools and the mindset to ground you in your story. This session moves beyond theory and you will leave with a strategy on how to share your story in-person, paper and online consistently to support your professional goals.

You’ve built a great career or business, and it’s time to start getting clear on your story.

Investment: $300

9:00 a.m. – 12:30 p.m., Thursday, March 22

207 Donald St, Winnipeg, Manitoba

IF YOU WANT TO STOP:

  • Feeling unsure about how to tell your story
  • Questioning what story is the most valuable for your audience
  • Losing out on opportunities because you don’t know what to say.
  • Hoping your work is packaged in a way your target will connect with you.
  • Doing reflective work without taking real-life action

IF YOU WANT TO START:

  • Sharing a consistent story that builds your brand
  • Feeling grounded in your work and connected with your audience
  • Effectively connecting with your target audience and knowing exactly what to say and when
  • Moving past brand theory and into action
  • Overcoming common obstacles that stop you from taking action
  • Seeing higher conversion rates following interviews, meetings and online interactions

WHAT YOU GET

  • Guided activities designed to help you get clear on your story
  • Instruction on the key concepts in story telling and theory
  • Hands-on time to work on and practice your story within a small group
  • Personalized feedback from Kerri and Cate
  • Resources to use beyond the session to support your story development
  • A strategy map on launching your story to your target audience.

Investment: $300

9:00 a.m. – 12:30 p.m., Thursday, March 22

207 Donald St, Winnipeg, Manitoba

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